Maximpact Blog

Water Advocates Initiate Decade of Action

“Quite simply, water is a matter of life and death. Our bodies, our cities, our industries and our agriculture all depend on it, said UN Secretary-General António Guterres Thursday on World Water Day.

+Read More

Wildlife Lives When Locals Are Paid

An ecotourism strategy based on “direct payments,” to local people for the amount of wildlife seen by tourists, has resulted in a reduction in illegal hunting and an increase in wildlife sightings in a national protected area in Laos…

+Read More

Waste Management and its Challenges

To manage waste in an effective way appears to be one of the greatest challenges facing humanity and the planet. The ongoing trend of industrialization and economic growth have resulted in increased municipal solid waste especially in cities with high population.

+Read More

Building Effective Digital Marketing Strategies

Marketing is a social process. Although there are all sorts of metrics that can be used, data gathered, and analytics generated, marketing innovation is typically not driven by data. Data drives tactics, experience, practice and intuition drive marketing strategy. It’s not too complicated to employ marketing tactics, but it’s very difficult to master marketing strategy. It requires time, patience, and some critical thinking ability…

+Read More

Bees With Backpacks

Thousands of honey bees are flying around Australia and Brazil with mini sensors on their backs as part of a world-first research program to monitor their movements. The point is to capture and analyze swarm sensing data …

+Read More

Women “Make Demands That Bite”

“Women are fighting to take steps that change their lives, and they are refusing to accept the practices that have normalized gender inequality, sexual misconduct, exclusion and discrimination across all walks of life,” Phumzile Mlambo-Ngcuka told the annual Commission on the Status of Women …

+Read More

How a Website Redesign Could Benefit Your Company

In the internet age, a business is only as good as its website. Most business these days occurs on the internet via internet traffic that is generated through ad campaigns and other forms of digital marketing. It is incredibly important for businesses of all sizes to engage the online community actively and persistently. Inconsistent activity online can lead to a perfectly viable business failing faster than it started.

+Read More

Making Zero Global Deforestation a Reality

Reporting on the status and trends of the world’s forest resources just got easier with a new online tool linked to Google Earth Engine launched this week by the UN Food and Agriculture Organization (FAO).

+Read More

Impact Investing Grabs University Attention

Many of the world’s most prestigious universities are pooling their wisdom in a new alliance to “help scale-up the green finance sector.” One of their first considerations is impact investing – measuring social impact alongside business results.

+Read More

Lively Carbon Markets Promise Cooler Earth

Carbon emissions trading is gaining popularity in established markets and in emerging economies; in fact it now covers 15 percent of all emissions globally, finds the International Carbon Action Partnership’s new report on emissions trading activity in 2017.

+Read More